As Richard Branson says it here, business must be part of the solution, not standby and let governments or other entities lead the way towards cleaner fuel or power solutions.
It is by the entrepreneurial spirit that most inventions see their way into the market. Governments can pound all they want but in the end it remains for business to figure out go-t0-market strategies that make sense and resonate with an end customer.
Sass
1 Comment
Very true! The businesses that lead in innovation are the ones that usually make it big! If we wait on the government, we’ll be waiting forever.