Marketing

February 18, 2007

Cheating yourself in the end…

NASCAR’s Darryl Waltrip was caught cheating in a recent race through the addition of fuel additives to his system, clearly a violation of NASCAR rules. Yet […]
February 8, 2007

Solarlicious…

A few years ago, our ICP Solar marketing team came up with the “Flexgirl” concept to market a range of flexible panels. We had a beautiful […]
January 20, 2007

My guru children…

Kids today are the technology gurus. They have access to the same information as adults, so why wouldn’t they become more adept than us…they foster less […]
December 17, 2006

Your TIME has come…

Youtube has been part of the democracy that the internet has become. WE can get to YOU or YOU can get to WE. No longer is […]