I discovered this gem entry by Tom Asacker about branding and how marketers need to move from mystery to madness. It comes back to the democratization […]
According to the President of Venezuela, one of the OPEC member countries, there is not much more oil that they can produce. In an article published […]
The democratization of marketing? Know what this means? Essentially, it’s about the fact that consumers are taking power and being handed power by smart marketers to […]
